Educator, Fine Art Photographer, Speaker, Illustrator, Course Developer, Graphic Designer, Author, Mom, Wife, Daughter, Cat Lover...and the list goes on!
Sue is the Founder of Luckychair, (WEB DESIGN, LOGOS & ILLUSTRATION, and GRAPHIC DESIGN), and Sue Jenkins Photography; She is also Employed by Marywood University as an Assistant Professor!
It is a no-brainer why Sue would need a Branding Photography session for her crazy busy life! Here is the thing about your online presence: It needs to be clear, relevant, and up-to-date. In order to be looked at as an expert--as the go-to person in your field--you need to SHOW UP. And beyond showing up, you need to STAND OUT.
What is it that makes you unique? How can you answer the question: "Why you?"
A PBP session doesn't have to take an entire day to get you the variety you need. Sue and I covered 3 of her many stories in just a couple hours in Scranton, PA.
Here's how that is accomplished...PLANNING.
Once you book with me, I send out a questionnaire to get to know you and your business/cause, and then I do bulk of the planning for you. Once I get the main themes, ideas, and locations figured out, I come back to you and ask for input and any other ideas you may have beyond what I have come up with to propel your story forward and strengthen your brand. Allowing you to sit back, relax, and feel confident that your session will rock and be just what you were needing.
I know what you are thinking..."Valerie, what in the world are you talking about??" Bare with me. I worked alongside an amazing business woman, wife, mother, and entrepreneur recently. Dawn Hansen is a public adjuster (^description in photo from our session above^) in the Northeast PA area. She came to me wanting new photos to showcase and explain to her future clients, what it is she actually does for them.
In her field, it is hard to explain to everyone the laundry list of duties it is she can do for them. (Let me tell you, it is a lot! That woman is a superhero when it comes to Insurance Claims!) So, we took the time to work together to come up with a small sampling of images for her branding that she could use on her website and social media that shined some light on the process.
Insurance adjusting sounds boring and like something I would never want to consider. However, after listening to Dawn, learning her work story, and seeing first hand how she can benefit others, I am happy to have this new knowledge!
I had a great time with that and I didn't even get to mention yet how great it was getting to know her one-on-one!
That's the thing about personal branding--it isn't just about what you do or who you are trying to reach. It is about you as a person. Who you are. And I LOVE getting to know people! Here's the catch though to why I brought this up. It would be fantastic to take on clients that I can continue to grow with, learn about, and from.
I am looking to attract branding clients in the NEPA region and further who will trust me to grow with them and continue to document their on-going stories for their marketing and social sharing continually. It's a win-win for both of us.
You don't have to continue to look for a professional to trust to create the content you need. I don't have to continue to look for new clients and invest so much time into learning their business and life all for it to end at the end of a one-off session. Both of us save time, money, and headaches!
This was a sneaky double-edged post today, but I have to tell you guys what I am up to along with my goals! My clients open up to me, it is only fitting that I open up to the world as well ;)
Hi Everyone! Last week was so fun: Trish Kozola, of Images by Trish, hiked her way up from outside of Philly to work with me. I got to know Trish and her sister through the few hours we worked together last Wednesday and it was a hoot.
I would love to share some of the images I captured of her "working," hanging with her sister, and doing what she does a lot for business and pleasure-enjoying her awesome Mini Cooper!
Hey guys (& gals)!
I wanted to stop in here and share with you some images from a recent shoot I did.
I met Sue through Facebook. She is a photographer from Nevada, but was going to be on the East Coast for a few days. We decided to set something up in nearby New York City and I was able to capture some images she could use for her business.
Sue specifically wanted images of her taking photos of her client. No Problem! I also gave her a variety of environmental "headshots" to use for marketing as well. It was great being her own little paparazzi! This is just a small sampling of the images I provided Sue.
I really can't wait for my next Personal Branding client! There is so much value in having authentic images to show your audience and potential customers.
I know this is a short blog post, but I'll be back sooner than later with some more tidbits for you all! Until then...
Have a good night!
About ME and The Blog
Welcome to my little piece of the inter-web! I am here to share some valuable information and posts with you about what I offer, what you need, and how to tie them all together successfully! I am a Personal Branding Photographer and it is my job to help you tell your stories and convey those intimate moments to your audience in beautiful images. Scroll on through and read-up and don't forget to drop some comments if you have questions or just want to say: "Hi Valerie!"