I know what you are thinking..."Valerie, what in the world are you talking about??" Bare with me. I worked alongside an amazing business woman, wife, mother, and entrepreneur recently. Dawn Hansen is a public adjuster (^description in photo from our session above^) in the Northeast PA area. She came to me wanting new photos to showcase and explain to her future clients, what it is she actually does for them.
In her field, it is hard to explain to everyone the laundry list of duties it is she can do for them. (Let me tell you, it is a lot! That woman is a superhero when it comes to Insurance Claims!) So, we took the time to work together to come up with a small sampling of images for her branding that she could use on her website and social media that shined some light on the process.
Insurance adjusting sounds boring and like something I would never want to consider. However, after listening to Dawn, learning her work story, and seeing first hand how she can benefit others, I am happy to have this new knowledge!
I had a great time with that and I didn't even get to mention yet how great it was getting to know her one-on-one!
That's the thing about personal branding--it isn't just about what you do or who you are trying to reach. It is about you as a person. Who you are. And I LOVE getting to know people! Here's the catch though to why I brought this up. It would be fantastic to take on clients that I can continue to grow with, learn about, and from.
I am looking to attract branding clients in the NEPA region and further who will trust me to grow with them and continue to document their on-going stories for their marketing and social sharing continually. It's a win-win for both of us.
You don't have to continue to look for a professional to trust to create the content you need. I don't have to continue to look for new clients and invest so much time into learning their business and life all for it to end at the end of a one-off session. Both of us save time, money, and headaches!
This was a sneaky double-edged post today, but I have to tell you guys what I am up to along with my goals! My clients open up to me, it is only fitting that I open up to the world as well ;)
Hi all! Quick post today as I am getting back into the swing of things from a recent surgery. This is a recent educational hand-out/guide I provided to local, NEPA business owners during a Personal Branding Presentation in the Scranton area. Take a read and ponder my points on the branding idea. If you have any questions, I would love to answer them!!
-Your ScrantonPhotog :)
Hi Everyone! Last week was so fun: Trish Kozola, of Images by Trish, hiked her way up from outside of Philly to work with me. I got to know Trish and her sister through the few hours we worked together last Wednesday and it was a hoot.
I would love to share some of the images I captured of her "working," hanging with her sister, and doing what she does a lot for business and pleasure-enjoying her awesome Mini Cooper!
About ME and The Blog
Welcome to my little piece of the inter-web! I am here to share some valuable information and posts with you about what I offer, what you need, and how to tie them all together successfully! I am a Personal Branding Photographer and it is my job to help you tell your stories and convey those intimate moments to your audience in beautiful images. Scroll on through and read-up and don't forget to drop some comments if you have questions or just want to say: "Hi Valerie!"